Yves Pilet Consultancy
Employer brand management
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Posts tagged Technology
How robots shape the new world of work

We read about it regularly in the paper, online and through research papers: our jobs are disappearing due to technology! But we also learn through research that technology creates new jobs. Be as it may, technology has an impact on our society. In fact, it is the biggest trend today and in the future. And with that said, it also has an impact on your employer branding- and recruitment strategy and -communications.

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Time for technology

The world is changing faster by the minute. Technological developments and emerging markets are turning today’s world into something new. Technology is everywhere and merges increasingly with organizations and human beings. If companies want to be future-proof, they will have to embrace these developments, become more agile and must find the right balance between technology and humans.

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Employer brand managers: transform

As new technology replaces certain jobs, added value is increasingly provided through knowledge and creativity of people. Today’s employer brand manager should operate as a data transformer: with a clear client focus, the goals vary from translating the data to the business, understanding its technological source and interpreting it for future employer brand strength.

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