Yves Pilet Consultancy
Employer brand management
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Posts tagged Recruitment
How you can entice potential employees in your recruitment funnel

As an employer you want visitors to get a taste of your organisation via your career site or via other digital channels where you are looking for talent. An excellent way to do this is to publish a short quiz with questions, in which you, as an employer, pack the core values into questions presented to the visitor. In other words, you are going to see if the potential candidate fits your cultural values. Personally I am a big supporter of Interact: a handy online tool where you can build quizzes, giveaways and polls in no time.

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How is social media recruitment used to strengthen an employer brand?

Social media is part of our society. It's fully integrated into our daily lives and recruiters are widely using it to their advantage. Posting vacancies was just to beginning: nowadays it's about strengthening your employer brand via LinkedIn (for one), but also presenting visually interesting content. In 2017 new trends start to enfold. How will they influence your employer brand?

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