Yves Pilet Consultancy
Employer brand management



Do you still post and pray to find your candidate?
As an employer, choose the right way to attract and retain employees.


Boost your
employer brand

Do you still post and pray your vacancy to find your candidate?
As an employer, choose the right way to attract and retain employees.

Yves knows how to inspire his audience and make you think twices about the topic. He lets you think about your own employer brand and how you can improve it.
— Richard Speetjens, Executive Director at Robeco
Yves gave an inspiring presentation about employer branding a few times at the Gelderse Matchtafels. Employer branding is his passion. You notice this in his way of presenting, calm, enthusiastic, very strong in terms of content. Encourages the audience to interact with good examples and critical questions.
— Susanne Haarsma-Berkien, Project manager Werkgeversvereniging Zorg en Welzijn (WZW) at Gelderse Matchtafels


How do I ensure that employers
attract and retain the
right employees?




This is the real reason why employers can't find the right employees:

Employees don't come first.

Employers say they do, but they don't act like it.

But that's out of date of course.

When employers need employees, they switched to a panic-like communication mode.

Even though they know today's labor market is different than before.


They immediately place on a vacancy on their site, start searching through temp agencies or call their Public Employment Service,

but in order to be successful here the most important step is skipped:

Who are you as an employer?



That vacancy then feels like a first acquaintance without formally introducing yourself.

Unclear and impersonal. And it just creates a distance.

Attracting staff is much more than simply placing your vacancy.

'What then?' I hear you thinking. Please take from me:

It requires genuine interest in the candidate.


Not easy, but do you know what is great about it?

Anybody can do it.



I want to help you with this process.

My approach requires dedication and taking real decisions ...

... but it's not difficult.

Do you also want to know how you as an employer can strengthen your brand?

Take a look at how I can help you.

Member Login
Welcome, (First Name)!

Forgot? Show
Log In
Enter Member Area
My Profile Not a member? Sign up. Log Out